NVIDIA PRESENTS BREAKTHROUGH NEXT-GENERATION GRAPHICS AT SONY COMPUTER ENTERTAINMENT’S PLAYSTATIONÂ®3 PRESS CONFERENCE
SONY PICTURES STUDIOSâ€”CULVER CITY, CAâ€”MAY 16, 2005â€”NVIDIA Corporation (Nasdaq: NVDA) a worldwide leader in graphics and digital media processors, provided a first look at the powerful graphics architecture of PLAYSTATIONÂ®3 at a press conference held today by Sony Computer Entertainment (SCE). NVIDIA and SCE are jointly developing a new graphics processor for PLAYSTATIONÂ®3. Codenamed “RSX,” the new processor will connect directly to Cell, the advanced microprocessor developed by IBM, Sony Group, and Toshiba.
“RSX is jointly developed by NVIDIA, the number one company in PC graphics, and SCE, the leader in computer entertainment,” said Ken Kutaragi, president and group CEO, Sony Computer Entertainment Inc. “This cutting-edge graphics processor will give freedom in graphics expression and accelerate the fusion of entertainment content.”
NVIDIA Has Breakthrough GPU at Playstation 3 Conference
Source: PC Perspective
You can get the whole PR at the NVIDIA site.