“We’ve managed to confirm that XFX will join the ATI camp at the start of the new year. XFX won’t drop Nvidia products, either, but obviously, Nvidia won’t be thrilled by this turn of events.
There’s been a lot of talk of Nvidia partner defections and reshuffles in recent months, and some have already gone red. XFX is just following the trend and leaving Nvidia in a rather awkward situation of having just a single powerful Nvidia exclusive partner – EVGA.
We can’t say we’re surprised; after all, we’ve reported about strains in Nvidia-AIB partner relations on many occasions. Low margins, the lack of competitive products in several market segments, coupled with the economic slowdown which is exascerbating the situation further, are obviously pushing Nvidia AIBs to embrace ATI.”
Here is some more Tech News from around the web:
- Nvidia Chipset For Intel Atom Supports SLI @ VR-Zone
- Linksys WRT350N: Wireless-N Gigabit Router with Storage Link @ X-bit Labs
- Intel Atom On Ubuntu, Fedora, OpenSuSE, Mandriva @ Phoronix
- Olympus E-420 (Live View) Digital SLR Camera Review @ ModSynergy
- Genius PenSketch 9×12 Graphics Tablet @ Futurelooks
- Official MSI Wind NetBOX Photos & Specs @ VR-Zone
- Technology Highlights from SIGGRAPH Asia 2008 @ Hardware Zone
- Hardware Canucks Christmas Wishlist
- Legit Reviews Stocking Stuffer Guide for 2008
- Game with Overclock3D this Christmas and WIN PRESENTS
Putting on a red suit
Fudzilla has confirmed a story that has popped up very recently; that XFX will start manufacturing Radeon graphics cards. They will continue to be an nVIDIA partner and sell Geforce cards, but the relationship won’t be exclusive anymore. We haven’t heard which models they will be offering and will be keeping a close eye on this story as it develops. It will be nice to see the great offers that XFX gives it’s customers, like it’s upgrade plan, extended to the other major graphics competitor.