Although Amazon’s recent Kindle Fire eReader and tablet arrived to mixed reviews due to performance issues and privacy concerns, a great number of consumers (mainly less demanding relatives of tech enthusiasts from my experience) are buying them and enjoying them. Of personal experience, my significant other has yet to let it out of her sight for me to have time to test it out for example.
Therefore, I assumed the Kindle Fire was selling well. The sales seem to be much better than I expected; however, if these numbers by CNet turn out to be true. According to Amazon, the Kindle Fire has been the “bestselling, most gifted, and most wished for product” on Amazon.com ever since the tablet’s November 15th release.
Cnet further talked with the CEO of eDataSource Carter Nicholas who stated the Amazon statement on the Fire’s popularity was likely true. The market research firm has compiled data that shows Amazon sold 45,000 Kindle Fire tablets in one day last month alone, and Nicholas predicts increased sales over the holiday seasons. Approximately 850,000 Kindle Fires have been sold through Amazon.com’s website. Further, Isupply estimates that Amazon will ship 3.9 million Kindle Fire eReaders between October (pre-orders) and the end of December. While 850,000 Fire’s have been sold from the website, by including all channel partners and brick and mortar stores, it is estimated that Amazon has sold upwards of 2 million Fire tablets already. More information can be had here.
Because of the price, the Kindle Fire is selling like it is some kind of fire powered hotcake sale. Have you had a chance to play around with the Amazon tablet yet, and if so what are your thoughts on the device? Do you think the company will sell enough devices to give Apple a run for it’s money?