While not fully in effect yet, AMD is cutting $500 off of the R9 295X2 price tag to $999 USD. Currently, there are two models available on Newegg USA at the reduced price, and one at Amazon for $1200. We expect to see other SKUs reduce soon, as well. This puts the water-cooled R9 295X2 just below the cost of two air-cooled R9 290X graphics cards.
If you were interested in this card, now might be the time (if one of the reduced units are available).