You could do it now … or tonight … or maybe we will just do it for you while you are away because we are such nice people and we know you are really concerned about running the latest OS and security patches.

Yes that's right folks, if you have yet to take advantage of Microsoft's generosity they will soon be making you an offer that is impossible to refuse … almost.  The nag screens have been updated to offer two obvious choices, Upgrade Now or Upgrade Tonight, with that little red x in the corner being the only way to turn down the offer.  By now you have probably had relatives reach out to you about this latest virus, or your friends explain how this proves Microsoft is out to eat your brainwaves or some such thing. 

What it does mean is that the average user is going to be rather miffed but will likely upgrade if they are not privy to the secret of the red x.  Those who don't use their computers often, or who will be away for the holidays will come home to a shiny new OS in the very near future as Windows 10 has reached Recommended Update status and will install itself on all Win7/8x systems not configured to defer updates.  The smell of desperation is in the air, the knowledgeable have already chosen to upgrade or to disable the nag screens while the unaware are about to encounter a surprise and we all know how well unexpected surprises are received lately.

Why Microsoft is so desperate to push this free upgrade out, even to with the risk of alienating their largest user base, barring corporations who they had to exempt, is somewhat of a mystery.  Then again, it is better than snatching the upgrade away before the originally announced year and billing full price on the next upgrade cycle.  Perhaps they are looking at Amazon's success with subscription based cloud services with a bit of jealousy?

"We spoke to Microsoft about our concerns last month and were told that "the average user … wants to make sure they've got the most secure and always up-to-date version of Windows, and the feedback we get is that people want that to be as simple and seamless as possible""

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