This has apparently been going on since June, but I just found out that Ubisoft was giving away some of their older titles for free. Like EA's “On the House” promotion, you can keep the title, but only if you add it to your UPlay account before the cut off date. We're just before the change in months, so, for the next few days, you can add The Crew. Then, starting on October 12th, you can pick up the original Beyond Good and Evil for free.
As expected, you will need to have a UPlay account for this to work. Still, it's an otherwise free game, and a cult classic at that. While this promotion is officially for Ubisoft's 30th anniversary, and two games will go free after Beyond Good and Evil, Ubisoft took the opportunity to announce that a sequel to Beyond Good and Evil is being developed. I guess this means that we'll only have a couple more E3s where journalists write top ten “I want to see announced” lists containing Beyond Good and Evil 2. Yet another thing that will probably be released before Half-Life 2: Episode 3.