MSI have announced a new family of GTX 1080s to the market, dubbed the GAMING X+ series.  There are four models, two with 8GB of RAM and two with 6GB, all with respectable factory overclocks.  All of the cards have a Twin Frozr VI cooler with double bearing TORX fans offering quiet performance as well as the capacity to allow you to push a bit more out of the card if you so desire.  They also contain the mysteriously named Premium Thermal Compound X.

The MSI Gaming App has been update with a One-click to VR app that should make switching between your head mounted display and your desktop monitors quicker and easier.  It also lets you switch your RGBs between 5 different patterns for those who like their GPU illuminated.  Full PR below.

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As the world’s leading GAMING graphics card vendor, MSI is proud to announce a new line of graphics cards based on the award-winning GAMING X series. Loaded up with faster graphics memory, the new GAMING X+ series provide an additional boost to graphics performance for smooth gameplay. Built around NVIDIA’s GeForce® GTX 10 series GPUs, the MSI GeForce® GTX 1080 GAMING X+ 8G and GeForce® GTX 1060 GAMING X+ 6G use the full force of the TWIN FROZR VI cooler, allowing for higher core and memory clock speeds for increased performance in games. The well-known shapes of the stunning TWIN FROZR cooler are intensified by a fiery red GAMING glow piercing through the cover, while the MSI GAMING dragon RGB LED on the side can be set to any of 16.8 million colors to match your mood or build. A completely new custom PCB design using Military Class 4 components enables higher overclocking performance to push your graphics card to the max. The classy matte black solid metal backplate gives the card more structural strength and provides a nice finishing touch.

Thermal Design
As MSI’s best thermal design to date, TWIN FROZR VI has raised the bar of Graphics Card air cooling. TORX Fan 2.0 is the enhanced version of the patented TORX Fan technology which generates 22% more air pressure for better cooling performance while further reducing noise levels. On the GeForce® GTX 1080 GAMING X+, the new fans are equipped with Double Ball Bearings to ensure lasting smooth and silent operation. Connected to the huge heatsink are 8mm copper heat pipes with a squared shape at the bottom for optimal heat transfer from the solid nickel-plated copper baseplate combined with Premium Thermal Compound X to keep the Pascal powerhouse cool.

MSI Gaming App
The MSI Gaming App allows gamers to quickly switch between OC, Gaming and Silent performance modes, depending on their needs. The latest version of MSI Gaming App features One-click to VR, which instantly optimizes your PC for the best Virtual Reality experience. It also includes host of premium features like EyeRest to improve image quality and Dragon Eye which allows you to watch a YouTube video or stream while gaming. Last but not least, the Gaming App features a LED control tab, allowing gamers to choose from 5 unique lighting modes to set the right ambience for their gaming sessions with just one click.

Prepare for VR with MSI
To fully enjoy the immersive worlds of Virtual Reality, high-performance hardware is required. MSI GeForce GTX 1060 and above graphics cards deliver perfect performance for a smooth VR experience. The MSI Gaming App now features a function to optimize the user’s PC for VR performance.