DigiTimes published a couple of statements from Dell’s senior vice president of Consumer Product Marketing, Raymond Wah, regarding the company’s view on the PC gaming industry. We’ll start with the two quotes, below.
Electronic sports (e-sports) and VR (virtual reality) are main growth drivers for gaming PCs, Wah said, adding gaming is becoming e-sports and this is a global trend. Continual gaming content updates push hardware developers to upgrade the specifications of gaming PCs, Wah indicated. The number of e-sports fans will increases to 145 million in 2017.
In line with gaming PC marketing, Dell has sponsored e-sports events and cooperated with movie producers, Wah indicated. Dell has also begun to set up gaming PC retail outlets at Best Buy chain stores in the US and plans to set up 50 outlets in total.
The article also mentions that he expects that the demand for gaming PCs will continue for five years, unlike the rest of the PC market, which is projected to shrink. It goes on to add that the company is pushing gaming products under two brands now, both Alienware and their general public-focused Inspiron line.
Many of our readers are probably comfortable assembling their own PCs, but getting OEMs involved adds the whole segment of users who would be comfortable sacrificing cost or performance to offload that hassle. That’s a positive note that I think is often lost on PC enthusiasts. Just because shaving out middle-people makes the transaction more efficient, doesn’t mean that there’s no valid reason to pay a big OEM, or even a small business, local computer store, to handle it.
If he’s right, the next five-plus years should be good for us, too.