AMD’s CEO Lisa Su was recently appeared on CNBC’s Power Lunch Exclusinve interview segment where she answered questions about bitcoin, blockchain technology, the tax reform bill, and sexual harassment in the workplace.
Of particular interest to PC Perspective readers, Dr. Lisa Su shared several interesting bits of information on cryptocurrency mining and how it is affecting the company’s graphics cards. Surprisingly, she stated that cryptocurrency miners were a "very small percentage" of sales and specifically that they represented a mid-single digit percentage of buyers (~4 to 6 percent). This number is hard to believe for me as I expected it to be significantly higher with the prices of graphics cards continuing to climb well above MSRP (it wasn’t too bad when writing our gift guide and shortly after but just as I was about to commit I looked and prices had shot back up again coinciding with a resurgence in mining popularity with the price of cryptocurrencies rising and improving ROI).
Further, the AMD president and CEO states that the company is interested in this market, but they are mainly waiting to see how businesses and industries adopt blockchain technologies. AMD is “very pleased to participate in blockchain” and believes it is a “very important foundational product”. Dr. Lisa Su did not seem very big on bitcoin specifically, but did seem interested in the underlying blockchain technologies and future cryptocurrencies.
Beyond bitcoin, altcoins, and the GPU mining craze, AMD believes that gaming is and continues to be a tremendous growth market for the company. AMD has reportedly launched 10 new product families and saw sizeable increases in sales on Amazon and Newegg versus last year with processor sales tripling and double digital percentage increases in graphics sales in 2017. AMD also managed to be in two of the three gaming towers in Best Buy for the holiday buying season.
Speaking for AMD Dr. Su also had a few other interesting bits of information to share. The interview is fairly short and worth watching. Thankfully Kyle over at HardOCP managed to record it and you can watch it here. If you aren't able to stream the video, PCGamer has transcribed most of the major statements.
What are your thoughts on the interview? Will we ever see GPU prices return to normal so I can upgrade, and do you agree with AMD’s assessment that miners are such a small percentage of their sales and not as much of an influencer in pricing as we thought (perhaps it’s a supply problem rather than a demand problem, or the comment was only taking their mining-specific cards into account?)?